There are lots of different E-readers out there…just as there are lots of different rivers in Brazil.
So far, these tutorials have been using pretty nonpartisan, platform-independent technologies: HTML and CSS, EPUB and RTF, JPG and GIF. My most recent instructional blog post covered using open-source Sigil to get us to an EPUB, the standard E-book format recognized the world over as the dominant electronic book platform for people who have never heard of an Amazon Kindle.
Right. Sure. EPUB is recognized the world over as the dominant electronic book platform for people who have never heard of an Amazon Kindle. But a lot of people have heard of an Amazon Kindle. As I learned during Christmas travels, even the Minneapolis-Saint Paul Airport has heard of an Amazon Kindle.
Someday, we will all drive solar-powered cars, vacation in Castro-free Cuba, and read E-books that are not on Amazon-controlled Kindles. I look forward to those days, but I need to live in (and publish for) the real world of 2015. “Kindle” is synonymous with “E-reader” the way “Google” is synonymous with “search engine”: many people aren’t even aware that the alternatives exist. Even Apple’s iBooks platform, arguably the most sophisticated and certainly the most widespread implimentation of EPUB, has but a small fraction of the North American readership.
Few small presses can afford to ignore Kindle’s huge chunk of the market. (Even large presses struggle to do so.) If we want our poetry books to be bought, sold, and read electronically, we have to get them into a format that Amazon likes, and that means the proprietary formats of KF8 and/or mobi7. Continue reading